Altering your Twitter habits can allow you to successfully tap into your professional network.
Between virtual internships, working from home and Skyping in on important meetings — technology and social media have been completely integrated into the workforce. In addition to making our day-to-day work lives easier, social media is a valuable (and free!) tool to help you land your next job or internship.
LinkedIn may race to mind, as it’s a site built strictly for connecting people in the professional realm. But if you want to stand out among the other thousands of college students looking for an internship, you’ll have to think outside of the box. Twitter is so popular that hashtags have become part of our everyday vernacular (whether or not you like it) — it’s time to use those 140 characters to our advantage.
Follow your favorite companies
No matter what industry you’re in, your favorite companies are sure to have Twitter accounts. Start following them the moment you find them — this will help you better understand the company culture and will give you some insight into any of their major initiatives or promotions.
Clean up your account
It’s time to refine the way you use your Twitter account. Clean it up! Don’t post inappropriate tweets or use foul language. A good rule of thumb: Refrain from posting anything you wouldn’t want your grandma to see. When future employers see your Twitter account, you want them to be impressed and intrigued, not appalled.
If you love certain companies, tweet at them, ask them questions and retweet their posts. If they see that you are an active user, it may spark their interest in offering you a position. Tweeting quotes and articles about your industry will help you become noticed in the sea of other Twitter accounts.
Search, search, search
We all know how to search trending topics on Twitter, but did you know Twitter has an advanced search? Use it to find a job or internship listing. You can type in the words or phrases you are looking for, like “marketing” or “internship.” You can also search for people who are talking about the words or phrases you’re looking for. Do you want a marketing internship with a beauty company? You can ask Twitter to filter all the tweets with the phrase “beauty marketing internship” — and there they are, right on your screen. Twitter’s advanced search can be your own personal internship-search tool.
Join Twitter chats
There is always something to be said on Twitter — always a conversation going on or a trending topic to address. Join in on the conversation and put yourself out there! Companies and organizations are always starting up conversations (using hashtags, of course) and they want you to join them. Jumping in on a Twitter chat is a unique way to network and put yourself out there. A simple search will give you tons of information on what Twitter chats are happening when.
Are you interested in interning at your dream company, but you don’t know who to contact? Step up and just tweet to them asking if they have any internship opportunities available. They will most likely respond giving you a simple answer and maybe even an e-mail address where you can send your resume.
Twitter is part of your everyday life. Slightly altering your social media habits can allow you to successfully tap into your professional network.
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